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Transforming Customer Engagement in Retail Banking

Project Type

Product Management

Industry

Team Size

Banking
1
Overview

I designed this solution as part of one of the interview rounds with Accenture Strategy. It involved preparing a solution for improving Customer engagement in Retail Banking by incorporating ML/AI

 
Problem Statement
With increasing competition, there is a need for cost reduction in financial institutions and it can significantly impact customer engagement. 

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Objective
Increase customer satisfaction and Retention with AI Approach

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Key Deliverable
Implement an advanced customer engagement solution through a platform-based customer service

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Design Principles
Issue Tree, 5D Framework, Implementation Plan, ML Framework
 
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